100% Pure Virgin Red Palm Oil. Palm Oil has been used for both nutritional and medicinal purposes for thousands of years. It not only supplies fatty acids essential for proper growth and development, but it is packed with an assortment of vitamins, antioxidants, and other nutrients important for good health. Red Palm Oil gets its name from its characteristic red color, which comes from carotenes, the same nutrients that give tomatoes and carrots their color. Cholesterol free No hydrogenated fat Rich in Vitamin A Rich in Vitamin E A natural source of Vitamin K Rich in antioxidant carotenes No artificial additives or preservatives Suitable for Vegan, Vegetarian