Jute is the material that makes up hessian cloth. In recent years, however, this strong and sturdy material has been used to create durable and attractive items such as our Jute shopping bags, and, as a result, its popularity has skyrocketed. Jute is an incredibly versatile material which also makes up hessian cloth, however, it is most commonly used now for making durable items such as eco-friendly jute bags. It is one of the most commonly used vegetable fibers after cotton, with a coarser feel and added strength compared to cotton. In Bangladesh we call jute the "Golden Fiber".
