ShoHan Japanese Powder Hair Color has a unique water activated formulae that does not require ammonia nor peroxide The product does not contain any heavy metals or harmful ingredients that damages the hair cuticle or makes the hair dry unmanageable or causes hair fall Perfectly safe to use unisex and long lasting hair color that makes an impression everywhere you go 100 Grey coverage 100 Vegan and Cruelty Free Product GMP certified ISO and Halal certified product Available in 23 Vibrant Shades ShoHan Japanese Powder Hair Color has the following features No Ammonia No ammonia so no harsh smell No Peroxide No peroxide so no harm to hair root and shoot No bad odour Curling Iron Safe No affect to color by heat from curling irons etc Long Lasting Beautiful truetolife color which lasts up till 45 days EconomicalPrevents waste Use what quantity is required and rest can be used in future again Built In Conditioner Has built in conditioner to leave your hair conditioned and shining Does Not Stain Can be easily removed from skin and coloured hair will not dirty collars or pillows No Bad Odour Does not contain ammonia does not require peroxide for application so no bad odour Pleasant smell during application and post application Water Activated Simply Add Water mix and apply only hair color type that does not require developer or peroxide for application Unisex Can be used by any gender