The varying styles of authentic Moroccan rugs are due in large part to the characteristic climate of the region. This gives each individual piece its own unique story, function, and artistic flair. Dynamic color folk art designs and bold geometric patterns are what make these floorcloths famous. These heirlooms have been passed down for generations and are now the hottest trend in decor for interior designers. Collectors love them for their exotic beauty, simplicity, and distinctive primitivism with a childlike appeal. They anchor any room in an exclusive curated style.