The economic changes of the beginning of this century have imposed to modify the DIVEL ITALIA production and its commercial strategies trying to adapt them to new market requirements. DIVEL ITALIA has invested in new technologies equipping itself with new gene ration machineries and original software to offer customers a new range of sophisticated products, designed on the basis of the new requirements and the new lifestyle of the twenty-fifirst century, looking at the same time at safe guarding the quality and glamour of the Italian products. For this reason DIVEL ITALIA has focused not only on technical excellence and aesthetics of the lens but also on the service, creating a network of branches and associated companies able to assist customers in all phases of its work: from sale to assembly lens on frame and after-sales care.